My name is Ariel Martinez and I love Filmmaking & Cuban Coffee. Documentary story-telling is technically what I do. Grabbing a story from someone or something and creatively displaying it though video is truly enjoyable. I am blessed to be able to say I LOVE my job. Setting up the lights, audio, interviewing subjects, grabbing b-roll, editing a cohesive piece together, you know the deal. Although I am a gear-head, I am of the mindset that the camera does not matter. It’s all about the story. Telling stories is my art, my camera is my tool.